The Creative Business Guide to Running a Graphic Design Business
Written by Clement Faria on November 21, 2009 under Web Development.
- ISBN13: 9780393732993
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
The go-to guide for graphic designers who want to run their own shop and improve their bottom line. First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasi… More >>
The Creative Business Guide to Running a Graphic Design Business
L. H. Thornton
November 21, 2009 at 7:08 am
This book is very dry and hard to read. There is some great information enclosed yet it is really hard to access. I also didn’t appreciate that at every moment possible the author seems to downgrade the ability of the self employed, multiple times it is suggested that under no circumstances should you chose to be a sole proprietor, which for me seems to disregard those that are starting out on a smaller part time basis.
Rating: 3 / 5
B. Switzer
November 21, 2009 at 8:54 am
This book has a lot of examples and is a keeper. This was a required text in one of my college courses and was a fun easy read. It is structured by common mistakes others have made so it allows you to learn quickly by example.
Rating: 5 / 5
Lisa Jackson
November 21, 2009 at 10:17 am
This is not for me. It is pretty good for interesting reading, but not made for freelancers like me.
Rating: 2 / 5
Philip Bradley
November 21, 2009 at 12:04 pm
This book was a perfect tool to benchmark my design studio. After 14 years of business I found that Foote’s advice, assumptions and calculations were right on the mark … even for a business in New Zealand. Highly recommended.
Rating: 5 / 5
Craig Brimm, Culture Advertising Design
November 21, 2009 at 12:07 pm
Culture A.D. is an advertising and design agency (hence the A. D.) we write our reviews to be quick and straight to the point. The Creative Business Guide to Running a Graphic Design Business has become a vital tool for us. I wish I could say I’ve read the book cover to cover, but that’s just not real. The truth is we use it for precise issues and targeted advice. Mr. Foote makes it plain and draws from real world experience and that’s what we need. It’s text book, well, non-text book information and well worth having. It’s like have a “canned mentor”.
Rating: 5 / 5